My podcast & blog offer you free bite-size practical advice, tips and insights available in audio or written blog posts.
Each week I share my knowledge on how to; find your essential customers, engage those customers in your products and services, stand out from the competition, and protect your brand reputation with Comms ‘That Works’.
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LATEST EPISODES
Ep 97. New CEO? What’s your plan for the first 100 days?
You've a new CEO and you're tasked with creating a public relations programme for her. She's been working hard to improve the company's image, and you want to ensure that the public is [...]
Ep 96. Why flexible working and productivity are essential for comms jobs
WorkLife Week is the 10-14 October in the UK and is celebrated by the Working Families Charity. So I wanted to again this year raise some awareness of this topic for communications pe [...]
Ep 95. PR and the quest for truth and transparency
Have you got a plan to build trust with your audience or just a communication plan? Good Public Relations (PR) is about creating trust in your brand. It's a strategic communication p [...]
Ep 94. How brand advocacy could help manage reputation impact in your business
Do you wish more people were telling their friends about your company? When people are looking for recommendations on LinkedIn, you wish your name was being tagged. When someone at [...]
EP 93. Why we need reflection time in order to be productive
It's been an odd time. It's been a time to reflect and review recent events in a few areas of my life and work. I've some new business opportunities I am working on and rethinking ho [...]
Ep 92. Storytime – why storytelling is relevant and how to use it
Firstly, I wanted to note the sad passing of Her Royal Majesty Queen Elizabeth II recently, which has been felt worldwide, not just in the UK. She always captured the hearts and mind [...]