My podcast & blog offer you free bite-size practical advice, tips and insights available in audio or written blog posts.
Each week I share my knowledge on how to; find your essential customers, engage those customers in your products and services, stand out from the competition, and protect your brand reputation with Comms ‘That Works’.
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LATEST EPISODES
Ep 27. Telling your story, when you work in a technical industry
Keeping it simple can help tackle overwhelm, help achieve your goals, and also transform your productivity. I wanted to talk to you today about telling your story when you work in [...]
EP 26. Busting the myths of PR and ‘spin’
I wanted to talk to you about PR today, and why I think, sometimes it has a bad reputation for being about spin. It's also made famous by TV shows like Absolutely Fabulous, The Thick [...]
Ep 025. Using a podcast as part of your communication strategy
If you're not sure what the opportunities are with a podcast, or you know but are uncertain about how it could fit in with your communication strategy, then this episode today is for [...]
Ep 24. Do you have a purpose? What it is and why you need one for your business
'Purpose' is a term used by businesses and entrepreneurs to define what they do and believe in. But what does it mean, and is it something you can implement in your startup or growin [...]
Ep 23. Why investing in the right content once is a good strategy
I wanted to share with you today how one fantastic piece of long-form content can serve you well for a few different reasons and fill your content calendar in one sitting. I am going [...]
Ep 22. People do business with people, not brands
I wanted to talk to you today about the importance of fostering business relationships in B2B when building your brand from scratch. I reveal why this approach is not just for big c [...]