My podcast & blog offer you free bite-size practical advice, tips and insights available in audio or written blog posts.
Each week I share my knowledge on how to; find your essential customers, engage those customers in your products and services, stand out from the competition, and protect your brand reputation with Comms ‘That Works’.
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LATEST EPISODES
Ep. 49 Size isn’t everything: how to get big results from your PR plan
A recent report from Muckrack on PR measurement stated that more than 94% of PR Pros agree that media placements were a top priority in 2021—and that will remain largely unchanged in [...]
Ep. 48 How do you communicate environmental claims?
As COP26 draws to a close this week, I'm reflecting today on what this means for you as communicators. Clearly, there is a big stick as well as carrot coming down the line and plannin [...]
Ep 47. how to talk to investors
Attracting investors can be a challenging, time consuming and often relentless task. Moreover, It can be tricky to know what to say and how. Today, I explore what to look for in this [...]
Ep 46. 5 tips on working with B2B ‘influencers’
Making a strategic choice in terms of who you put forward as a spokesperson is really important if you are going to be engaging with the media of making B2B content of any kind. Today [...]
Ep 45. What’s changed for your comms strategy post-pandemic?
I recently spoke at an event for property marketers where I joined two other experts to discuss what has changed for property marketing in a post-pandemic world. I thought I would s [...]
Ep 44. Work Life balance and productivity hacks
This week in the UK is national Work-life week promoted by Working Families - the UK's work-life balance charity. Work-life balance is a tricky subject, right? I think it is a modern [...]
