My podcast & blog offer you free bite-size practical advice, tips and insights available in audio or written blog posts.
Each week I share my knowledge on how to; find your essential customers, engage those customers in your products and services, stand out from the competition, and protect your brand reputation with Comms ‘That Works’.
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LATEST EPISODES
Ep 127. ‘Deep Dive’ – How Campaigns Can Improve Your Strategy
Today, we're diving deep into the immense value well-planned campaigns can bring your overall strategy. We'll explore how effective campaigns can boost brand awareness, increase cust [...]
Ep 126. How to start a podcast – a 10 point checklist
Are you considering starting a podcast for your business but feeling overwhelmed and not sure where to start? Look no further! In this episode, I provide you with a step-by-step chec [...]
Ep 125. RERUN! Why we need to set strategic goals
We talk a lot about 'goals', especially at this time of the year, but often we are not clear on why we have chosen them, or how we will arrive at the outcome we want. Here are a few [...]
Ep 124. Getting into your (work) flow with your comms planning
Workflow management is a critical component of any business, and its importance cannot be overstated. I recently had a conversation with a client about how we can make our case study [...]
Ep 123. Making it count; are you getting value from your event strategy?
Business events, such as trade shows, conferences, and networking sessions, can be a valuable tool in promoting your business product or service. Not only do these events provide opp [...]
Ep 122. RERUN! Ten Tips to nail your first or next speaking opportunity
There are some huge events in the Spring calendar. I'm currently working on a big event for a client and it reminded me of this episode as I am busily briefing sponsors and spea [...]